We chose the fonts for the words Daughter and The Wild Youth EP as they look hand drawn and also feminine, representing the girls femininity and also her creativity. We chose the font for the words In Stores 04.02.13 as it also looks hand written, giving the advert a more personal feel and therefore making it more likely for audiences to relate to our main character.
We chose a logo for Communion Records with a green background instead of white because the green reflects the nature she's standing in.

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